V Energy The Refresh Launch
Client: V Energy / Frucor
Agency: Clemenger Sydney
Role: Senior Copywriter
Partner: Miguel Gadea
Executive Creative Director: Darren Wright
V Energy expanded it’s drink line with a new lighter, sugar free product - V Refresh. We brought the much loved bugs back and put them in a world that’s kind of like a perfume ad and kind of like a Peter Andre video clip (in a good way).